This EEA category is open up to any PR & Comms company making revenue of lower than €10m per year. The winner excels in reading, capturing and communicating the mood, spirit and needs of our situations, in its niches, locally and regionally – even against various challenges and backdrops of fast-paced alter.
Berlin, Hamburg and Cologne marvelled at electronic billboards from Eurowings: The advertisements not merely displayed the current weather, but will also made real-time recommendations for an acceptable travel vacation spot with superior getaway temperature.
They now act as Deutsche Financial institution´s model ambassadors and therefore are responsive to the shifting requires from the electronic customer.
To manifest Svenska Spel’s job as a corporate citizen, and to construct much more which means into their sponsorship, we designed Athletics Swedish for Immgrants – an extended-phrase initiative instructing Swedish to recently-arrivals, using the language of sports.
In 2016 Kellogg redefined the positioning of its most offered cereal brand, Exclusive K, to enchantment superior to modern day Gals, focusing on their “interior toughness”.
Integrated communications is vital For each product or service start. It involves steady communications of details about a product, making use of channels, sources and programmes that provide successful and timely messages to shoppers. The most beneficial PR & Comms illustrations for productive launches are celebrated in this category of the EEA.
This laid the muse for our Imaginative strategy. The ‘Receive the Stream’ Application brings together speech workout routines with something kidsreally like: Dutch hip hop. Together we established a impressive marketing campaign that touched an incredible number of customers over the country
Austrian Airlines wished to make a viral video which integrates charme and an psychological catch to current their declare: the charming way to fly.
Rugby has within the Czech Republic extended but fairly intricate history. One of the most well-known Czech athletics are football and ice-hockey and rugby has not attained this kind of popularity or good quality.
Getting gone through a duration of significant organisational improve, we developed one, frequent list of Values to exchange all Other people and become the foundation for 'Just one Centrica'.
Consultation two.0: Klinikum Dortmund is the very first medical center in Europe which gives Stay-qualified-chats in sequence via social websites; thereby achieving monumental attain in new, suitable goal teams.
2016 was the yr preferred for your turning stage in Sonae Sustainability Report, that has a new editorial concept and publication. Earlier mentioned all, we aimed to make a significant thought and storyline, reinforcing our company mission assertion of “Improving lifestyle”.
Germans are incredibly skeptical about digitization. Deutsche Telekom wanted to clearly show The crucial element advantage of the integration of digital know-how in business enterprise: the amplification of analogue effort and hard work.
How will you make an invisible disorder visible? We could use AR or VR to verify our issue. read more But within the land of complexity, simplicity is king. We decide a medium that everybody can relate to: footwear.